Market Analysis

1520 Keller Parkway, 76248

Market Area-

 This Whataburger location is located on 1709, which runs through Fort Worth, Keller, and Southlake; and is currently the only one in Keller.



Education-
Whataburger is located 1.3 miles away from Keller High School, and less than two miles away from 10 other schools.  The Keller Independent School District has 5 high schools, 6 middle schools, 6 intermediate schools, and 23 elementary schools; close proximity to 25% of these enable the 24 operating hours to be economically sound.


Employment-

Being in close proximity to 25% of the Keller ISD also makes the location of this Whataburger a more than decent one is the fact that Keller ISD is one of the top employers in all of Fort Worth, creating destination locations that draw in additional customers [instead of only people who leave the house with the sole purpose of going to Whataburger]

Top Employers in Fort Worth
American Airlines	22,169
Texas Health Resources	18.866
Lockheed Martin Aeronautics Co.	14,988
NAS Fort Worth JRB	11,350
Fort Worth ISD	11,000
Arlington ISD	8,126
University of Texas Arlington	6,239
City of Fort Worth	6,195
JPS Health Network	4,872
Cook Children’s Health Care System	4,326
Tarrant County Government	4,173
Texas Health Harris Methodist FW	3,968
Bell Helicopter Textron, Inc.	3,820
Fidelity	3,720
Keller ISD	3,600